Apr 28 2017 Why Being “Vendor Agnostic” benefits Customers
One of the benefits of being a small company is that you can define your own path in the marketplace and focus on a niche that suits your culture. As the founder of MicroAutomation, I have always been customer-focused and have tried to cultivate that same passion with my staff. The road has been difficult, […]
Read MoreApr 20 2017 Are You Making It Easy For Your Customers To Abandon You?
I hit two milestones with MicroAutomation recently. First, I celebrated five years of working with an incredible team of call center experts. Second, my work email crossed the 1,000-mark on “junk” mail! (Hooray!) So, on a Saturday afternoon not too long ago, I decided to celebrate this inbox milestone. I had the pleasure of watching […]
Read MoreApr 15 2017 Call Center Reporting: Why It Matter And How To Get It Right
Now that we are firmly a part of the Information Age, we are drowning in well-meaning, number-driven movements like big data, analytics and business intelligence. As a result of this unrelenting surge of data from the floodgates, however, I find that many of my customers don’t know what to do with all of the information […]
Read MoreMar 29 2017 Day In The Life: Automation Isn’t For Everyone
Let me start by saying that I get a commission. I do not really know all the details. But, I know that when we sell something, I get an extra dollar or two in my pocket. Why do I tell you this? I think it demonstrates something about our organization, as well as the state […]
Read MoreMar 22 2017 How Much Does CTI Cost?
“How much does CTI cost?” While this seems like a straightforward question, the best answer I can give you is, “It depends.” But in order to understand why that is, let’s take a deeper look into the technology itself. Computer Telephony Integration – or CTI, as it’s commonly referred to – is the technology that […]
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