Blog

Feb 28 2017 Need A Lesson In Reducing Customer Effort? Look No Further Than Panera Bread

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Before I try to convince you to look at Panera Bread as a shining example of how to make the lives of your customers easier, let’s address the elephant in the room. I am not a bread bowl-wielding stock owner trying to subliminally push you toward enjoying all of your meals at Panera Bread. Nor is Panera Bread […]

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Feb 26 2017 Your Outbound Message Broadcast System Must Have These 3 Features

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As I’ve mentioned before, in addition to being the CTO here at MicroAutomation, I’m also a father of four. On the one hand, this means my life is very rewarding. On the other, my life is… very full. Yes, “full” is a good word for it. There never seem to be enough hours in a […]

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Feb 23 2017 Is Your Contact Center IVR Not Delivering The ROI You Expected?

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Stop me if you’ve heard this one before. A manager named Molly has been putting on a big show of the significant investments she’s making in her contact center’s IVR and agent systems. She states with a glint of triumph in her eye, “We’re going to save money, and we have automation to thank for it!” But behind […]

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Feb 21 2017 To Answer “Cloud VS. On-Premise”,”CAPEX VS. OPEX” First

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I’d like to think I’m a smart guy, or at least I am good at giving the impression of one. I’ll take either. But when I was asked to develop a series “or even a single blog” on the infamous “cloud vs. on-premise” debate as it relates to call center technology, I struggled at first. Where do I […]

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Feb 19 2017 Your Business Should Care About The “Do Not Call” Registry, And Here’s Why

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Does your company or organization engage in any “proactive” outreach strategies to potential or existing customers? If the answer is yes, this blog is for you, because you need to know where you stand with federal and state “do not call” (and other affiliated) rules. But since there is a lot of ground I can cover with this subject, I am limiting my discussion […]

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